Restaurants

Sabor.

Spanish · Mayfair · $$$ · Solid · must-visit · verified

35-37 Heddon Street

Michelin star since it opened in 2018. Four chefs name it and three of them mean the ground-floor counter; the Segovian suckling pig upstairs has an oven built for it.

Jeff's note

Sabor

The Segovian suckling pig comes out of an oven Sabor had built for it, and upstairs in El Asador is the only part of the building that will take a booking.

Why go

Nieves Barragan Mohacho ran the kitchens at Barrafina, left with general manager Jose Etura, and opened this on Heddon Street on 1 February 2018. The Michelin star arrived the same year and it is still there in the 2026 guide. The building is arranged as an argument about Spain rather than a single menu: the venue splits it into "four distinct areas - La Mesa, the Counter, and the Bar on the ground floor and El Asador on the first floor", running "from the tapas bars of Andalucia through to the asadors of Castile and the seafood restaurants of Galicia" (Sabor). Downstairs there is an in-house fishmonger and an open kitchen you sit at. Upstairs is the fire. Four working chefs have named this room in print since 2022, and three of them told the interviewer to take the counter.

Order this / avoid

  • Order: the Segovian suckling pig in El Asador, which is the dish the oven exists for. Croquetas at the counter first, since Hot Dinners' line on them is "Obviously, you're going to want the croquetas, but everything else will be great as well." ref Grilled octopus and sardines if you are eating standing up.
  • Avoid: spreading the order thin downstairs before you go up. Jake Missing found the pig's ears and the seafood rice good and still "unnecessary distractions to the main event." ref

What locals & experts say

  • Tom Brown, chef-patron of Cornerstone, asked for his London list: "The love and passion she pours into every dish and detail of this restaurant shows so much. The pinnacle of Spanish food in London (if not anywhere outside of Spain)." ref
  • Andi Oliver, chef and broadcaster, in Conde Nast Traveller's Where the Chefs Eat: "She makes things feel modern without them feeling forced. Her food is full of personality, incredibly elegant, and absolutely delicious. My favourite place there is the counter. I like sitting there and just watching that kitchen." ref
  • Nancy Silverton, of Pizzeria Mozza, in the same series, on the same seat: "Right in the action at The Counter. The team write your order down on a white board right in front of you and then wipe it off when you're done." ref
  • Michel Roux Jr, asked by TOPJAW where he eats alone: "Rock up to the bar, speak to the chef, and you say, just feed me. Grilled octopus, suckling pig, sardines." ref
  • The Infatuation (Jake Missing, April 2024), 8.2/10: "Sabor feels most worthwhile thanks to that pig." A rated-review score sits below a named newspaper critic in our evidence order, and no national critic's piece surfaced in this pass. ref

Good to know

  • Where: 35-37 Heddon Street, W1B 4BR, the pedestrian courtyard off Regent Street. Oxford Circus or Piccadilly Circus.
  • Booking: El Asador upstairs is the only area that takes reservations. La Mesa, the Counter and the Bar downstairs are walk-in, which is why a group of six should book upstairs and a solo diner should turn up at the counter.
  • Operator: chef-owner. Barragan Mohacho and Etura run this one site, which is a different bet from a group rolling out a format.
  • Hygiene: FSA rating 5, inspected 26 September 2025 under Westminster. Confidence in management scored 0, the clean end of the scale. ref
  • Price: $$$. The counter is the cheaper way in and it is the one the industry uses.

Jeff's take (his words)

Jeff saved Sabor with no note. His raw saved-places export carries an empty Note for this row, so nothing above is in his voice and no order is attributed to him. The CSV Notable line was written by an enrichment pass, not by him.

Verdict (Chef Jeff ladder)

must-visit — Build the evening around the pig. Nieves Barragan Mohacho left Barrafina and opened this with Jose Etura in February 2018, took a Michelin star the same year, and still holds it in the 2026 guide. What earns the top rung is who keeps sending people: Tom Brown calls it 'The pinnacle of Spanish food in London (if not anywhere outside of Spain)', Andi Oliver, Nancy Silverton and Michel Roux Jr all name it independently, and three of the four tell you to sit at the counter rather than take a table. That is craft plus a format, and it is the format Jeff rates: an open kitchen, a whiteboard order, walk in and eat. The Segovian suckling pig comes out of an oven the restaurant had built for it, which is capital spent on one dish. The Infatuation's Jake Missing puts it at 8.2 and says the pig is what makes the trip worthwhile, with the rest of the menu capable of distracting from it, so the ordering advice is to go upstairs and commit.

Order

  • The Segovian suckling pig upstairs in El Asador, out of the oven that was built for it
  • Croquetas at the ground-floor counter while you work out what else you want
  • Grilled octopus and sardines, ordered standing at the bar
  • Crispy deep-fried pig's ears, to chew on with a glass of fino

Good to know

  • Booking: recommended
  • Timing: lunch, dinner
  • Best for: lunch, dinner, solo, date, big-night, drinks
  • Avoid: Ordering wide downstairs before you go up. The pig is the reason to be here and a seafood rice will crowd it out; Bringing a group and expecting to sit together at the counter. Only El Asador upstairs takes a booking
  • Expert picks: Tom Brown, Andi Oliver, Nancy Silverton, Michel Roux Jr, Jake Missing
  • Verified 2026-07-30

Sources & mentions

  1. [1]
    Sabor (venue site, read 30 July 2026)

    first-party: 35-37 Heddon Street W1B 4BR; 'Founded in 2018, Sabor (meaning flavour in Spanish) takes you on a journey from the tapas bars of Andalucia through to the asadors of Castile and the seafood restaurants of Galicia'; the room is split into 'four distinct areas - La Mesa, the Counter, and the Bar on the ground floor and El Asador on the first floor, each offering a different taste and experience of Spanish cuisine and hospitality', plus a terrace; 'Sabor was awarded a coveted star by the Michelin Guide in 2018'

  2. [2]
    Hot Dinners

    expert-local listing: 'Run by the double act of chef Nieves Barragan and GM Jose Etura'; 'a restaurant of two halves with the Asador on the upper level and counter dining by the open kitchen on the ground floor'; 'Obviously, you're going to want the croquetas, but everything else will be great as well'; 1 Michelin star; 35 Heddon Street W1B 4BR

  3. [3]
    Hot Dinners (opening announcement)

    opening coverage: Nieves Barragan Mohacho opening Sabor on Heddon Street; the ground-floor bar and counter opened for lunch on 1 February 2018 and El Asador upstairs followed on 1 March 2018. Used for the `opened:` month

  4. [4]
    The Infatuation (Jake Missing, 22 April 2024)

    rated review, 8.2/10: 'Sabor feels most worthwhile thanks to that pig', on the Castilian roasting tradition; the criticism is aimed at the rest of the card, 'crispy deep-fried pig's ears, or a silky scallop-topped seafood rice, but all of them feel like unnecessary distractions to the main event'. Rated-review tier, below a bylined newspaper critic (docs/RANKING.md 4b)

  5. [5]
    London chef votes (places-db/london/data/chef-votes.jsonl)

    FOUR independent industry interests, the strongest non-Jeff signal in this corpus: Tom Brown (chef-patron, Cornerstone) via Trippin 2022; Andi Oliver (chef and broadcaster, Wadadli) via Conde Nast Traveller 2023; Nancy Silverton (chef-founder, Pizzeria Mozza) via Conde Nast Traveller 2024; Michel Roux Jr via TOPJAW 2026. Three of the four name the ground-floor counter specifically

  6. [6]
    FSA food hygiene register

    FHRSID 1293005, Sabor, 35-37 Heddon Street W1B 4BR, Westminster: rating 5, inspected 26 September 2025. Component scores hygienic food handling 5, structural condition 5, confidence in management 0, which is the clean end of the scale

Record

slug
sabor
city
London
group
Restaurants
category
Restaurant
cuisine
Spanish
area
Mayfair
price
$$$
editorial class
Solid
ladder verdict
must-visit
provenance
verified
confidence
high
status
Open
address
35-37 Heddon Street
coordinates
51.51139, -0.13967
last verified
2026-07-30
curated page
places/sabor.md